Analytics & Optimization - Online Behavior

Creating Effective Data Visualization

I love infographics. I love infographics and I love charts and I love graphs and I love pictures and I …

When my friend and the founder of Online Behavior, Daniel Waisberg, asked me to contribute an article, he gave me …

Who would have thought that suggesting a new definition of web analytics would spark such a great conversation! As my …

A recent post by my friend and former co-worker Stephane Hamel got me thinking about the future of Web Analytics. …

As an analytics practitioner who does real analytics globally for a large Internet brand, I believe that definitions are important. …

It’s said that common sense isn’t common. I’d always scoffed at this sentiment until I started getting insights into the …

The infographic below provides a quick list of the types of charts that are available for analysts/marketers out there. I …

Over the years I have seen all kinds of definitions for web analytics. Some are over simplified, some are just …

Segmentation is one of the most important features of any web analytics package, and Google Analytics is no exception. If …

Some e-businesses are willing to accept the two to five percent conversion rates that have been standard for e-commerce for …