Google Analytics has recently launched a new set of reports called Social reports, which can be used to analyze in-site and off-site interactions with a brand on Social Networks. In this post, Daniel Waisberg discusses how Google Analytics can be used to analyze Google+ in-site interactions (e.g. +1 button clicks) and off-site interactions (e.g. comments, posts, shares that happened on Google+).
March 29, 2012