Choosing The Right Metrics [cartoon]

by LOR
Choosing The Right Metrics [cartoon]
"Not everything that can be counted counts and not everything that counts can be counted." This is an extremely important lesson by Albert Einstein: understand what we can or can't measure. This way we will know which decisions should be based on data and which not.
Always Be Truthful With Statistics
Web Analytics Education: Do You Need A Diploma?
Measurement: Trust But Verify
Presenting Analytics Results
Online Behavior © 2012