Paras Chopra is the founder of Wingify, a startup in online marketing and optimization space. Their first product Visual Website Optimizer, is an easy to use A/B split and multivariate testing software that is used by thousands of SMBs and enterprises world-wide.
He writes several blogs. On his personal blog, he shares his thoughts on startups and occasional philosophical rants. On the popular Visual Website Optimizer blog, he writes about A/B testing. Occasionally, you can also find him writing on Wingify's conversion optimization blog when he has to say something about online marketing that doesn't relate to A/B testing (analytics, SEO, email marketing, etc). You can follow him on Twitter @paraschopra